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Why your product needs to click (before you even start building)
"What makes you different from [Big Company X]?" At MidFunnel, that question used to send me into a feature comparison spiral. You know the drill - frantically listing all the things your product does similarly (or slightly better) than the established players. But I’ve learned something recently.
Listen to the Reddit Audience Research Guide
Ever wished you could listen to a conversational breakdown of the "Scratch Their Itch" series instead of reading through all four parts? I've got you covered. Your audio companion to better audience research I've turned my entire four-part Reddit research series into an interactive
Why I made the Reddit Audience Research guide
Most advice about finding startup ideas sounds a lot like, “Just talk to customers!” as if the perfect problem is waiting patiently for you to ask the right questions. But that advice is way easier to tweet than to actually do. If you've ever stared at your blank
“I can create anything but people don’t convert”
When demand exists but dollars don't Let's play doctor for your SaaS. You've shipped. You've hustled up some traffic. Maybe you even have a nice pile of free signups. And yet… the paid user number isn't moving. This is the