Feeling stuck comparing yourself to competitors? Read this

Praveen was doing Europe like he’d always dreamed — cheap flights, overnight trains, hostels full of strangers-turned-friends.

He carried everything in a 20L backpack. No check-ins. No plans. Just a rail pass, a rough sketch of cities to hit, and the thrill of figuring it out along the way

Meanwhile, his friend Amaar booked the same Euro trip — but as a fully guided experience. Smooth hotel check-ins, airport transfers, daily itineraries printed and bound. Amaar wasn’t interested in the scramble. He wanted to see Europe, not survive it.

Both started in Lisbon and ended in Athens.

Both visited the same cities.

Both said the trip changed them.

But the way they did it? Completely different.

Same Destination. Different Journey.

Praveen had spontaneous late-night gelatos with strangers in Krakow.

Amaar had a 4-course dinner waiting at a rooftop in Florence.

Praveen missed a train once. Amaar missed the chaos entirely.

Praveen felt alive. Amaar felt relaxed.

Same continent. Same monuments. Different memories.

Now Back to You, Founder.

Your users don’t just want an outcome.

They want a way to get to that outcome.

Building software is like building a mode of travel.

You’re not just taking people to a destination.

You’re defining the experience of getting there.

There will be competitors who promise the same end result —

Ship faster. Stay organized. Grow revenue.

But how they help people get there will always be different.

Because every user is a little bit Praveen or Amaar.

Some want freedom, flexibility, and discovery.

Others want structure, guidance, and predictability.

You’re not fighting to be the only one taking people to Athens.

You’re building a route for the kind of traveler you understand best.

And that’s why competitors don’t invalidate you.

They just reveal different ways people want to make progress.