Templates

These are a list of templates that I use to make product development less of a pain. Any new project starts with one of these templates. They are frameworks for going from a convoluted thought process to clarity.

Product positioning template

Positioning is a weapon that helps you take on Goliath's in crowded markets. Use this template to understand why it's valuable, what are the symptoms and causes of weak positioning, and what elements are required to define your position.